Juan is the son of a poor widow in Seville. Against his mother's wishes he pursues a career as toreador. He rapidly gains national prominence, and takes his childhood sweetheart Carmen as his bride. He meets the Marquis' daughter Doña Sol and finds himself in the awkward position of being in love with two women, which threatens the stability of his family and his position in society. He finds interesting parallels in the life of the infamous bandit Plumitas when they eventually meet by chance.

Directed by: Fred Niblo
Written by: June Mathis
Runtime: 110 minutes
Critics score:
Tagline: You Haven't Seen Valentino Till You've Seen "Blood and Sand"
Cast:
Rudolph Valentino Rudolph Valentino
Juan Gallardo 
Nita Naldi Nita Naldi
Doña Sol 
Walter Long Walter Long
Plumitas 
Lila Lee Lila Lee
Carmen 
Rosa Rosanova Rosa Rosanova
Angustias 
George Field George Field
El Nacional 
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Also known as:
  • Sang i sorra