Critics score:
Reviews provided by RottenTomatoes
Robert Abele, Los Angeles Times: To borrow a hamburger chain's refrain, not lovin' it. Read more
Andy Webster, New York Times: This fantastical fable takes aim at marketing itself with an intriguing if tendentious narrative. Read more
Michael Atkinson, Village Voice: There's almost a Seussian vibe in this heap, but no hint that it's intentional. Read more